Chiefs get fruity at Frobishers


It seems Exeter Chiefs players aren’t afraid to get a bit fruity when it comes to looking at life after rugby.

Organised as part of The RPA’s Personal Development Programme (PDP), which aims to support and guide players with their personal and professional development, a section of Rob Baxter’s Chiefs’ squad visited Exeter-based, Frobishers, to see for themselves the success behind the local drinks manufacturer.

Given the task of entering the famous ‘Juice House’, the 12 players were invited to try their hand at creating a new juice, devising a marketing strategy and then presenting their final product to members of the Frobishers Board.

In a ‘Dragons Den’ meets ‘The Apprentice’ format, the players were asked to stand up in front of their team-mates and senior members of the Frobishers Management and give a presentation on why their juice would be the most profitable for the business.

In a fun-filled day, which brought plenty of laughter amongst the competing Chiefs, it was the Academy quintet of Jack Innard, Tom Hendrickson, Jack Maunder, Harrison Cully and Sam Simmonds who emerged top of the pile.

Commenting on the day, England and British & Irish Lions forward, Geoff Parling, said: “We’ve had a really good day down here at Frobishers, everyone has looked after us and taken us through the stages of how they develop a product by creating, marketing and then selling it.

“It’s also worth mentioning the amazing connection down here in Exeter between the Chiefs, Frobishers and The RPA and it’s great to see all the players participate and work together as a team.”

For Josh Frape, RPA Personal Development Manager for Exeter Chiefs and Gloucester Rugby, the idea of hosting another Exeter Frobishers Day after the success of previous years was always something on the top of his agenda.

“The opportunity for players, both young and old to mix with the Frobishers team and to experience how the production cycle operates was too good to refuse. After the success of other years we thought it was the perfect time to come back and test the guys on their team-work, ability to think outside of the box and produce something they would be proud of.

“Frobishers have been hugely supportive of the Personal Development Programme and The RPA and once again provided this incredible opportunity for players to come in and test their hand at making juice.”

John Breading, National Account Controller for Frobishers, was taken aback by the overwhelming contribution from the players and in particular their desire to try something new.

“We’ve held this event for a number of years and we think it’s brilliant because it gives the guys the opportunity to try something different. The sporting career is a very different one to the commercial career and it’s very short-lived, so it’s good for the guys to witness what’s out there and what can be achieved after rugby.

“At Frobishers we cherish our friendship with The RPA and the whole event was a fantastic opportunity for everyone involved to continue to form a formidable partnership.”

The players in attendance were Geoff Parling, Thomas Waldrom, Olly Woodburn, Jack Innard, Tom Hendrickson, Jack Maunder, Harrison Cully, Jake Woolmore, Josh Caulfield, Stu Townsend, Harry Strong, Joe and Sam Simmonds.